SONGWRITER

Lilli Loiri is a Finnish songwriter, author, and creative lead in the advertising industry, known for her sharp lyrical sensibility and conceptual vision. She has been collaborating with Nordic Music Partners (formerly Fried Publishing) since 2016, renewing her deal with them in 2020.

Lilli has an extensive track record writing lyrics for some of Finland’s leading artists, including Samuli Edelmann, Johanna Kurkela, and Laura Närhi. Internationally, she is recognized for her exceptional talent in crafting commercial music that connects with wide audiences. In the writing room, Lilli’s key strengths lie in her mastery of lyrics and her ability to develop compelling concepts.

Latest work:

Song ”Nyt voin luottaa” sync for Hesburger https://www.youtube.com/watch?v=XLs8RSLevp4 

Song “Elämän maku” sync for Keiju